Art Direction and Styling

Grip + Grit Campaign

The Octo Sole Trainer Drop

Shot on location in a Manchester yard, this campaign collides high-gloss footwear with raw, industrial surroundings. Styled with precision and a nod to gritty streetwear, the Octo Sole becomes the standout character in a world where Mad Max energy meets the UK underground. Art directed and produced by me, this unisex drop was built to feel bold, cinematic, and unapologetically rooted.

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